Public Relations
At DMH, Public Relations is More than Coverage — it’s Connection
Our Public Relations practice is built to help brands be seen, heard and trusted through thoughtful storytelling, subject-matter expertise and a fully integrated media approach. We believe every brand has the opportunity to get caught doing the right thing, and our job is to make sure the right people are watching.
A Strategic, Integrated Approach
DMH’s PR discipline sits intentionally inside our Integrated Media team — meaning public relations works hand-in-hand with paid media and social. This eliminates silos and enables us to recommend the right combination of channels based on your goals. Our cross-trained team brings expertise in insights, storytelling, and activation across earned, paid and owned media.
We anchor every PR strategy in:
Messaging
Clear, concise, flexible messaging that gives every stakeholder—from spokespeople to social teams—one cohesive, consistent voice.
Education
We become subject matter experts, translating complex topics into compelling, credible narratives for both consumers and influencers.
Outreach
From trade editors to consumer press, we identify the right outlets, craft compelling angles and work tirelessly to earn meaningful exposure.
Influencers & Partnerships
We activate key opinion leaders, academics, and social media influencers who bring third-party credibility and long-term advocacy to your brand.
Our PR Capabilities
Planning and Strategy
- Editorial planning & content roadmapping
- Customized media lists and database development
- Message development and refinement
- PR blueprints as part of integrated activation plans
Media Relations
- News releases, media alerts & announcements
- Targeted consumer and trade media outreach
- Spokesperson management & training
- Satellite media tours and trade show/editor engagement
Influencer Development
- Identification and vetting of subject-matter experts and influencers
- Long-term influencer programs aligned with education and advocacy
Crisis Communication Support
- Preparedness planning
- Rapid-response messaging and outreach
- Reputation management support
Part of a Fully Integrated Media Ecosystem
Because PR lives within the Integrated Media department, your earned media strategy is:
Insight-driven
Aligned with
paid and social
Supported by cross-discipline training
Powered by unified content strategy
What You Can Expect Working With DMH
- A senior-level PR team embedded across your brand
- Proactive storytelling built on research and industry expertise
- Thought leadership programs that elevate your subject-matter authority
- Integrated reporting with clear KPIs and transparent insights
- A partnership built to last
See our Public Relations in Action