Unilever Brands

What does it look like when a brand celebrates their customer?

Connecting social media users with the products they love through branded content.

As part of a social media contest with grocery chains around the country, Unilever rewarded winning brand followers with gift cards. Customers were engaged with branded content throughout the week, culminating with a winner announced every Friday. Rather than simply email the winner, we created another branding opportunity that was personalized for each winner.